Content Marketing
Content marketing as a contemporary communication tool - How to get the optimal content mix and what really makes good content can often not be accurately determined from inside view. This is where the outside view helps - often the freelance consultant is very close by and knows the portfolio of content marketing. In particular, small content marketing offices or freelance consultants can help with day-to-day work, with a cost-transparent structure that promotes positive perceptions and clear image gains. Basically, it's about creating and distributing valuable, relevant, and consistent content to attract and retain a well-defined audience. Content in the sense of content marketing can, for. Texts, pictures, videos, podcasts or (info) graphics. Content marketing is based on the address and subject matter of specialist press, consulting and entertainment publications. This makes the marketing employee at the same time an expert, consultant and entertainer and thereby bundles compet...